Course Information
| Session |
|---|
| Credits | 1.5 CEUs or 15 PDHs |
|---|
Evaluating Service Quality and Patron Satisfaction
$175.00
Credits: 1.5 CEUs or 15 PDHs
How well do your front line staff serve your clientele? Your reputation for great service is critical for growing support for your organization. This four-week, online course teaches participants about understanding, measuring, and improving service quality from the ground up. Participants from all types of libraries will benefit from articles, visual examples, hands-on exercises, online resources, and discussion. Participants will discover how to pinpoint service quality issues and how to correct typical problems.
Course Description
How well do your front line staff serve your clientele? Your reputation for great service is critical for growing support for your organization. This four-week, online course teaches participants about understanding, measuring, and improving service quality from the ground up. Participants from all types of libraries will benefit from articles, visual examples, hands-on exercises, online resources, and discussion. Participants will discover how to pinpoint service quality issues and how to correct typical problems.
At the end of this course, participants will be able to:
- Define service quality and client satisfaction in libraries
- Measure service quality three different ways
- Analyze data to pinpoint service problems
- Use data to improve service quality
Required text: Peter Hernon, Ellen Altman, Robert E. Dugan. (2015). Assessing Service Quality: Satisfying the Expectations of LIbrary Customers. 3rd edition. Chicago: ALA Editions. ISBN: 978-0-8389-1308-6 (paper). PDF, ePub and Kindle editions also available.
Jennifer Sweeney
Jennifer Sweeney is a program evaluation consultant for libraries, other public agencies, and nonprofits, and lecturer at San Jose State University, Simmons College, and Drexel University. Dr. Sweeney developed measurement instruments for K-16 educational interventions for the University of California, Davis School of Education, and provided evaluation services for the California Center for the Book, the California Library Association, and Smith & Lehmann Consulting. Previously, she was library analyst at the UC Davis Library, reference librarian at the American University Library in Washington, DC, and business librarian with Cost Engineering Research, Inc. in Arlington, VA.
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